You are deemed to have (a) agreed to these Terms and Conditions; and (b) consented to the collection, use and disclosure of your personal information by M1 Limited (“M1”) for the purposes of administering the #m1cny2015 Instagram Contest (“Contest”), by your participation in the Contest:


  1. Participation in the Contest is free and open to all Singapore Citizens, Singapore Permanent Residents, as well as legal Singapore residents who are holding a valid Long Term Visit Pass with a valid Foreign Identification Number (including but not limited to Employment Pass holders and their dependents), residing in Singapore at the time of submission, save for M1 customers whose M1 account(s) is/are temporary suspended or permanently disconnected at any point during the Contest Period (as defined below) are not eligible to participate in this Contest. Such customers may participate in this Contest only when their outstanding overdue balance(s) has/have been cleared.
  2. Employees and agents of M1, as well as contractors or subcontractors engaged in connection with the development or operation of the Contest, and their immediate family members, are not eligible to enter the Contest.
  3. Persons below the age of 18 are required to obtain their parents’ consent before participating in the Contest, and confirm to M1 that such consent has been given, by their participation in the Contest. M1 reserves the right to not allow participation by any person, at its discretion.
  4. Each participant is solely responsible for ensuring that participating in the Contest is not illegal or prohibited by the laws or regolations of any country relevant or applicable to the participant.

Contest Mechanics

  1. The Contest commences at 1300 hrs on 31 January 2015 and ends at 2359 hrs on 27 February 2015 (“Contest Period”).
  2. To enter this contest, all participants must:
    1. Establish their own, individual Instagram® account;
    2. Post a video of themselves with a message to their friends or loved ones to their individual Instagram® account with an original caption; and
    3. Hashtag #m1cny2015 to the post.
  3. Participants must set their Instagram account visible to public in order to participate in the Contest.
  4. All entries must be submitted within the Contest Period, in accordance with these Terms and Conditions. Entries posted after the Contest Period will not be valid. M1 accepts no responsibility for late, lost, delayed or misdirected entries.
  5. Entries with negative content/captions will be disqualified.
  6. Entries will be judged on the information submitted by the participant, in accordance with the contest criteria which includes originality of idea and creativity.

How to Submit an Entry

  1. Each entry must be uploaded to Instagram using the participant’s own Instagram account, accompanied by the #m1cny2015 tag in the uploaded video description.
  2. Multiple entries by the same participant will be accepted, provided each entry showcases a different video with different captions.
  3. By submitting an entry, the participant warrants and represents that (a) the submission (including any written description and photo) is original work which has not been previously published; (b) s/he owns all rights to the photo as well as the descriptions used in the entry, (c) the submission is not infringing or in violation of any intellectual property rights or proprietary rights of any third party, (d) the submission is not pornographic, obscene, defamatory, libellous, anti-social, seditious or in any way contrary to public policy in any way or in violation of any applicable laws of Singapore. Participants agree to indemnify and hold harmless M1 from any third party claims to the contrary.


  1. Two winning entries will be chosen per week during the Contest Period. Each winning entry will receive $488 in M1 Shop Vouchers. The winning entries will be announced on the following dates:
    1st week 11 February 2015
    2nd week 18 February 2015
    3rd week 25 February 2015
    4th week 4 March 2015
  2. Participants will be notified if they have been shortlisted as one of the winners, via Instagram® Direct. Winners must email their contact details to M1 via the official email address which will be separately informed to them, by the date indicated to them in M1’s Instagram® message to winners. Winners will then be notified of the prize redemption details.
  3. Details of winners (including foll name and winning entry) will be published on the official M1 Facebook page.
  4. All prizes must be collected by winners within a month of the date of the notice of prize redemption, failing which the prizes will be forfeited. Winners will be required to bring along their original NRIC/FIN/Passport upon collection of the prizes for verification purposes.
  5. Prizes are strictly not transferable and cannot be exchanged for cash, credit or kind or for any reason whatsoever and howsoever arising. M1 reserves the right to redistribute any unclaimed prizes to other participants or donate any unclaimed prizes to the Community Chest or any other approved charitable organization.
  6. Participants acknowledge that all prizes have been received in good condition at the point of prize collection. M1 will not entertain any prize exchanges.


  1. The Contest is in no way sponsored, endorsed or administered by, or associated with, Instagram®.
  2. M1’s decision on the winners and in all matters relating to the Contest shall be final and no correspondence will be entertained. In the event of any dispute, M1’s decision is final and no correspondence will be entertained.
  3. M1 reserves the right to amend or vary any of these terms and conditions. M1 will, where it is practicable to do so, give customers advance notice (which may be through written notice, electronic mail, letters, M1 website, bills or such other forms as M1 deems appropriate) of such changes.
  4. M1 shall not be liable to any participant or any person in respect of or arising from the Contest, or under any circumstances whatsoever. If M1 is deemed liable to such participant or other person by a court of law, the sole remedy shall be the award of the prize or a substitute of similar value, to such participant or person.
  5. M1 reserves the right to terminate any participant’s participation in the Contest at any time in its discretion in the event of such participant’s breach or suspected breach of any of these terms and conditions without prior notification or any liability to such participant whatsoever.
  6. M1’s General Terms and Conditions available at are deemed incorporated herein and shall apply. In the event of any conflict or inconsistency between the terms, such conflict or inconsistency shall, in the absence of any express agreement to the contrary, be resolved in a manner most favourable to M1, to the follest extent permissible under applicable laws.